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v4v Social Network Branding

v4v Social Network

v4v Social Network

Tech

Applications

Category

Social Media, Branding, Design, Motion Graphics

BRIEF

Same-sex dating website in need of a fun, relaxed and approachable identity. Client keywords: quirky, witty, flirty


WHAT WE DID

We developed the logo, branding and tone of voice for V4V, a same-sex dating website that needed a quirky and witty edge. Personality was to be laid-back, fun and approachable. We shaped the way the brand would speak in advertising and externally; flirty but not vulgar, funny and witty. We sourced a handful of concept and lifestyle imagery to support the uniqueness of this brand.

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